CRM, Changes, and Zombies

I started this article like I do most, by Googling what I’m going to write about. This time it was “Fear and CRM.” After the ads, the first result was about The Walking Dead. The AMC show about zombies and survival in a post-apocalyptic world. I’m not much of a horror person, so I don’t […]

Forgetting Is Expensive – 5 Tips to Remember

As humans, we can’t avoid forgetting things. It’s in our nature. Forgetting, though, has a high price — often more than the reward for remembering.  We think that we have good memory, when we don’t. Research shows that our short-term memory lies to us, a lot. It could be a dangerous blind spot.  Systems are aides to memory. When we […]